The Bachelor of Arts in Communication provides a broad-based understanding of the process of communication, which includes: communication and society, communication and the person, and organizational communication. The program is intended for those seeking knowledge of how organizations and groups function communicatively, how to facilitate these functions, as well as understanding human interaction across a variety of contexts.
Career choices for communications professionals are incredibly diverse because every organizational sector and industry needs effective communication to succeed. The number one skill employers seek in a candidate is a strong communication skill set (AAC&U< 2014). This program will prepare students to negotiate the variety of situations and demands they face in relationships, organizations and in society. Graduates will: demonstrate comprehension of basic theories, principles, and concepts in communication; illustrate the ability to speak, listen, and write for various communication outlets; and evaluate interpersonal and inter-cultural communication issues. After obtaining a degree in communication, graduates are set up for success for pursuing advanced degrees.
Job prospects are strong for students with a degree in communication. One area that employs many communication graduates is public relations which is expected to add at least 50,000 new jobs by 2020, according to the Bureau of Labor Statistics. A bachelor’s in communications, combined with a few years of job experience, can also help graduates move into management roles.
PROGRAM DELIVERY MODEL
All program coursework is delivered online and at Mercer University's campus locations in Atlanta, Douglas County and Henry County and Newnan), which provides students the flexibility and convenience to continue working while earning their degree at their pace.